
The station is among the most watched television stations in Peru, the most watched TV show in the channel is Magaly TV hosted by the journalist Magaly Medina a magazine and gossip show, that has fans all over the country, also there is a morning show called "Que Tal Mañana!" hosted by Laura Borlini and comedians Fernando Armas and Hernan Vidaurre, ATV also transmits soap operas such as Pasion de Gavilanes, El Color del Pecado or El Cuerpo del Deseo, news shows include the daily ATV Noticias and El Deportivo and the Sunday's Dia D, folkloric shows are also included like Canto Andino, Movie reviews show called De Pelicula, babies oriented programme "Tu Bebe". It also broadcasts WWE shows RAW and Smackdown and its monthly pay per views.
The Peruvian Minister of Transports and Communications published on November 2006 in "El Peruano" official newspaper a rule about the Digital terrestrial television. In April 2007 ATV started to test their HD Channel with american ATSC system on the 30 channel. ATV HD is broadcasting the FIFA World Cup 2010 in the HD Channel with SBTVD technology.
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